Killary Fjord Boat Tours are among 14 Irish tourism companies joining Tourism Ireland at IFTM Top Resa, the largest travel trade exhibition in France.
The event typically attracts around 30,000 visitors including influential tour operators and travel agents, as well as business tourism decision-makers and leading French travel journalists.
The three-day event is a valuable opportunity for Killary Fjord Boat Tours and the other participating companies from Ireland to meet and do business with key players in the French travel trade.
An event will take place on the Tourism Ireland stand to highlight the tenth anniversary of the Wild Atlantic Way in 2024.
Guests will enjoy produce from the Wild Atlantic Way – including Burren Smokehouse salmon, Burren Gold cheese and White Hag beer – as well as a performance of traditional Irish music.
Monica MacLaverty, Tourism Ireland’s Manager Southern Europe, said that their presence at IFTM is a wonderful opportunity for our partners from Connemara and Ireland to showcase their product and connect with leading French travel professionals.
Tourism Ireland’s aim is to capture the attention of the tour operators, travel agents and journalists attending IFTM this week,” she said.
“France is one of the top four markets for tourism to Ireland and Tourism Ireland is rolling out an extensive and targeted programme of promotions in France this autumn – aimed at boosting late season travel and positioning us well for 2024.”
In 2019, the island of Ireland welcomed 557,000 visitors from France, whose visits contributed €283 million to the economy.
