Aran Island Ferries joined a delegation of 23 tourism companies from Ireland and Canada on a four-city sales mission in Canada last week.
The delegation, together with Tourism Ireland, met with more than 300 Canadian travel agents in the cities of Ottawa, Montreal, London and Halifax.
The trip involved a networking event in each city, where the participating tourism companies from Ireland had the opportunity to meet and do business with Canadian travel professionals.
The Canadians were informed about the many things to see and do in Ireland, including outdoor adventure and experiences, the craic and warm welcome, and our rich culture.
The delegation also met with influential travel and lifestyle journalists and influencers at two media events, in Ottawa and Montreal.
Sandra Moffatt, Tourism Ireland’s Manager Canada, said the sales blitz provided an excellent platform to spread the word about the many things to see and do, and all that is new and exciting, on holiday in Ireland in 2023 and beyond.
“Travel agents and tour operators continue to be an important booking channel for Canadian holidaymakers, so a key element of our strategy is working closely with the travel trade, both online and offline,” she said.
“This sales mission was a fantastic opportunity for our tourism partners from Ireland to inform and influence these Canadian travel professionals about what Ireland has to offer and, importantly, to encourage them to include the destination in their future programmes and recommend it to their clients.”
In 2019, the island of Ireland welcomed 248,000 visitors from Canada, who spent €209 million during their time here.