Lidl Ireland has announced that its store in Tuam will become one of its ‘pollinator friendly’ supermarkets in an attempt to increase biodiversity awareness.
The announcement of 20 new pollinator friendly stores follows the success of the first rollout last year and is part of its sustainability strategy, ‘A Better Tomorrow’.
The retailer has been a member of the All-Ireland Pollinator Plan since 2018 and has been working towards protecting biodiversity and conserving native ecosystems in Ireland.
As part of the pollinator strategy, Lidl Ireland is once again partnering with Gaisce in support of their See Your Bees nationwide pollinator campaign calling on blossoming photographers to sign up to a blooming exciting photography competition.
The competition runs until Friday 27 May and aims to create increased awareness of the importance of our native biodiversity on our environment.
There will be an overall winner of the competition as well as 26 regional winners and a group prize.
To take part, people must snap a photo of a bumbling bee on, or close to, a blooming flower and send it to lidl.ie/seeyourbees
Commenting on the initiative, Aoife Clarke, Head of Communications & CSR for Lidl Ireland, said that bees and pollinating insects such as butterflies are vital to our food ecosystem.
“We are delighted to be advancing Lidl’s efforts in sustainability and Biodiversity by launching the latest 20 pollinator stores in Ireland,” she said.
“Ensuring the growth and spread of our native biodiversity is imperative to the survival of our bee population and it is something we can all lend a helping hand with.
“We are delighted to connect with Gaisce and their See Your Bees photography competition. It is a perfect opportunity for our customers to capture the beauty of our natural biodiversity. We would encourage everyone to get involved.”
The See Your Bees photography competition is now live until Friday 27 May and is open to everyone to participate.